Videomapping | Ams. Lightfestival

Opening of Amsterdam Light Festival.

“The Darkside of Amsterdam” is an interactive 3D videomapping project for Amsterdam Light Festival 2013. Art Direction, in collaboration with Medialab Amsterdam

Art Direction and production, in collaboration with Medialab Amsterdam

Since time immemorial, the church has defined 7 sins, Lust, Pride, Greed, Gluttony, Sloth, Wrath, Envy.
Often we find that these sins up to a certain extent actually improve the quality of life. Doesn’t Greed help us achieve more than we hoped for ? Shouldn’t we be proud of our accomplishments? And how can a relationship last without some spice and Lust..
Thus we wanted to make the people of Amsterdam show-off their sins for a change. So we re-interpreted the whole idea of a “confession” and make it more elegant. Therefor we took the confession booth out of the church, onto the streets of Amsterdam and created an interactive podium for collective light painting, Kinematic Photography interspersed with animations that were then mapped on the church. Users would wear their chosen sin and pose. A seven second camera exposure would then capture their photo with the light painting and directly projected onto the Moses en Aaron church.

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